Based in France, MASA Group is a spin-off of the bio-computing lab of Ecole Normale Supérieure d'Ulm, the most prestigious scientific university of Paris. Since 1996, the company has specialized in the development of software engines and products based on a unique mastering of adaptive and intelligent technologies, such as human behavior modeling, dynamic optimization and statistical machine learning. The company opted to locate its United States headquarters in the Park to have human behavior modeling, dynamic optimization and statistical machine learning. The company opted to locate its United States headquarters in the Park to have access to the renowned ODU engineering experts in the area of modeling and simulation.